With more than 20 years of professional experience, I have a broad background in designing, developing, implementing and managing web and eCommerce initiatives for a wide variety of clients.
Cost Plus World Market – http://www.worldmarket.com
As Program Manager, oversaw the development team for ongoing site enhancements and support, including a comprehensive site redesign and significant platform upgrade that featured the integration of a customer loyalty program with a customized customer dashboard for rewards and promotions.
Disney Floral & Gifts – http://disneyworld.disneyfloralandgifts.com & http://disneyland.disneyfloralandgifts.com
Managed the initial development and site launch on the MarketLive Platform for the Disney Floral and Gifts web sites. This was a very large project that involved managing a team across multiple disciplines within my own organization, in addition to a complex set of stakeholders and third party vendors on the client side. The site included a unique user flow that allowed customers to purchase customizable sales bundles with specified delivery dates and locations across multiple resort locations.
French Toast School Uniforms – http://www.frenchtoast.com
As Project Manager, I directed the development team for a major platform upgrade and site redesign project. The path to purchase was customized to provide end-users with access to their school-specific dress code, and offered optional item personalization. Along with the primary site, we developed an administrable system for creating affiliate-branded microsites.
Ten Speed Press – http://www.tenspeed.com
Managed the client relationship on this site redesign from sales pitch to site launch. Worked with the client to evaluate and define a site architecture overhaul. Provided creative direction and managed the graphical designer, and assisted the team of client stakeholders with design evaluation and evolution. Built out the site content using Dreamweaver templates in Contribute, and oversaw integration and testing of the ZenCart eCommerce application.
Halter Ranch Winery – http://www.halterranch.com
I served as the Creative Director and Web Producer for a site redesign and content management system implementation. Built out the site content using Dreamweaver templates in Contribute, and oversaw the integration of a ZenCart eCommerce engine.
Wyse Technologies – http://www.wyse.com
Within the context of a complete site redesign, managed the implementation of a content management system localized into 7 languages. Documented site requirements, developed page prototypes, managed project tasks and timelines and assisted with client training and hand-off. (Wyse Technologies has since been acquired by Dell Computers)
Skechers Shoes – http://www.skechers.com
I managed layout prototyping and design reviews, and directed the development team for the implementation of a hosted eCommerce search solution by Atomz.